![]() Stickers also present a potential source of future revenue for WhatsApp if it follows in Line’s footsteps (the app generates over $270 million in revenue a year from sticker pack purchases). ![]() Stickers can create a more versatile and playful communication experience, which has helped apps like Line take off. Engadget pointed out that this will ensure the app’s sticker store continues to grow, and will likely provide wide-ranging options for its users. WhatsApp released a detailed set of guidelines, including APIs and interfaces, to make creating a WhatsApp-compatible sticker pack easy. WhatsApp has also added support for third-party sticker packs, which means designers and developers can create their own stickers to use in the app.
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